BELSTAFF PORTFOLIO

BELSTAFF

I collaborated closely with the Creative Director to shape the seasonal vision for womenswear, translating archival research, colour development, and innovative fabric exploration into a cohesive collection narrative. From initial concept, mood boards, and seasonal colour palettes to detailed CADs, technical packs, and fittings, guiding the evolution of each design from sketch to final garment. Working closely with product development, merchandising, and garment technology, I drove innovation in fabric, trim, and construction while maintaining the integrity and craftsmanship of the design. Throughout the process, I presented and refined the collection at key stages ensuring a strong visual identity for each season. All RTW collections curated, cohesive series of garments across wovens, leather and knitwear.